SEO News at LightTangent filters industry updates through a business-impact lens. Instead of overwhelming readers with algorithm jargon, this category explains what changed, why it matters, and whether action is required. Content is designed for business owners and marketers who want to stay informed without chasing every update. The bottom-of-funnel intent is to help readers assess risk, spot opportunities, and make calm, strategic decisions—especially when search or AI-related changes could affect leads or visibility.
Google 2025 Core Update: What Changed and What Websites Should Do Google has officially completed its 2025 Core Update, continuing its long-term effort to improve how search results are evaluated and ranked. Like all core updates, this update affected websites globally and led to noticeable ranking fluctuations across many industries. This article explains what Google … Read more
On November 18, 2025, Semrush Holdings, Inc., a Delaware corporation, entered into an Agreement and Plan of Merger with Adobe Inc., also a Delaware corporation. After the merger closes, Semrush will operate as a wholly owned subsidiary of Adobe — a move that has created major conversations across the marketing, SEO, and AI industries. Why … Read more