Google PageSpeed Insights Explained

Google PageSpeed Insights — Google’s Free Tool for Measuring Real Website Performance PageSpeed Insights (PSI) is a free performance analysis tool from Google that evaluates how fast and user-friendly a web page is. It provides a clear picture of real-world user experience as well as technical performance, making it an essential tool for SEO professionals, … Read more

Schema Markup Explained: Why It Matters for Google, SEO, and LLMs

Schema markup is one of the most underutilized yet powerful elements of modern SEO. While it is widely known for enhancing search visibility on Google, its role in helping AI systems and large language models (LLMs) understand web content is becoming equally important. This guide breaks down schema markup into simple, actionable sections—covering what it … Read more

Google Lighthouse — The Powerful Free SEO Tool No One Talks

Google Lighthouse is one of the most underrated but powerful free tools for improving SEO, website performance, user experience, and accessibility. While most people rely on Search Console, Google Analytics, or Keyword Planner, Lighthouse quietly delivers deep technical insights that directly influence rankings and Core Web Vitals. Whether you’re an SEO specialist, developer, UX strategist, … Read more

What Is Robots.txt

Robots

Robots.txt files have two key roles: Tell search engines where your XML sitemaps are located. Tell search engines which areas of your site should not be crawled. According to Google, robots.txt is a file that tells search engine crawlers which URLs they can access on your site. It is mainly used to manage crawler behavior … Read more